Marketing and Being a Guerrilla

Author: , November 24th, 2009

What is Guerilla Marketing and how can you use it? Guerilla Marketing is the use of avant-garde marketing techniques intended to get greatest results from the smallest amount of resources, which let’s face it; in today’s economy plays an important role. Today, guerrilla marketing is a non-traditional, low-cost, and highly effective [...]



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Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness (Paperback)

Author: , October 11th, 2009

When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely [...]

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